Asmita Singh is an accomplished professional with extensive experience in the textile industry, currently serving as Head of Innovation at Trident Group India since October 2014. In this role, Asmita leads new product development, design, and R&D specifically for the Bedlinen segment. Previously, Asmita held the position of Head of Innovation for Sheeting, with a focus on innovation and R&D for the Bedlinen line. Additionally, Asmita has experience as a Textile Designer for the Europe and UK market, specializing in towel design. Asmita began the career with a project internship at Tracon Export Services Pvt. Ltd., contributing to an international exhibition called “Ambiente.” Educationally, Asmita holds a Bachelor's degree in Textile from the National Institute of Design, where studies were completed between 2010 and 2014.
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