Matthias Evelonn is currently a Senior Commerce Advisor at Avensia, overseeing the CRM business area and helping clients optimize data-driven strategies. Previously, Matthias served as the Global Head of Consumer Insight & Retention at Nordic Nest Group, where a loyalty program was launched that gained 1.8 million members in 18 months. Earlier roles included Global Head of CRM at Klarna, where Matthias led significant increases in customer acquisition and retention across multiple markets. With over 15 years of experience in CRM, analytics, and customer growth, Matthias focuses on translating data insights into measurable business outcomes.
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