Mina Shen

Mina Shen is an experienced data analyst specializing in B2B data analytics, currently employed at Tripadvisor since July 2022. Previously, Mina served as an Analyst in Data Analytics at Prudential Financial from August 2020 to July 2022 and as a Product Marketing Analyst at TikTok for a brief period in 2020. Early career experience includes a Market Science Internship at iPullRank, where Mina worked with large datasets and applied clustering algorithms for customer segmentation, and a project with Citi Bike involving data cleaning and modeling. Additionally, Mina participated in the Mindshare Analytics Case Competition, utilizing Python for customer segmentation and developing a Marketing Mix Model. Mina holds a Master of Science in Management Sciences and Quantitative Methods from Baruch College and a Master's degree in Tourism and Hospitality Management with a Marketing Concentration from Temple University.