Mimi Assefa is a Strategic Marketing Executive with extensive experience in event strategy, brand awareness, and relationship management. They have held multiple leadership roles within SaaS startups and global medical device companies, including Vice President of Event Marketing and Partnerships, and have contributed to organizations such as Doctor.com and Press Ganey. Currently, they serve as a Marketing & Events Strategist Consultant at TripWorks and continue to provide consultant services specializing in impactful event experiences. Mimi holds a Bachelor's degree from the University of La Verne and is committed to driving organizational growth through innovative marketing solutions.
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