Vanessa Lackner

Vanessa Lackner is an experienced project manager specializing in digital analytics, currently working at Trakken since March 2022, where responsibilities include supporting the internationalization team, establishing processes, and managing client projects. Prior to this, Vanessa served as an executive assistant at Asklepios, where independent project management and strategic department development were key functions. Experience also includes roles in market research at Gebr. Heinemann, event and VIP service management at Zaechel AG, working student positions at EY and Philips Lighting focusing on research and eCommerce, and HR marketing at BMW Group. Educational background includes a Master's degree in Sustainable Marketing & Leadership from Hochschule Fresenius and multiple Bachelor's degrees in Marketing and International Management from various institutions.