True is a consumer-focused investment and innovation firm reimagining what good business looks like.

Finance

Venture Capital

True.

True.'s headquarters in London, United Kingdom

Paul Cocker

Serena McCutcheon

Will Pearson

Mike Tattersall

Ella D'Amato

This department provides expert guidance and strategic insights to clients across various sectors.

Advisory Services

The Investment Team at True identifies and evaluates potential investment opportunities, conducts thorough financial and market analysis, and manages the firm's portfolio of consumer-focused investments. They work closely with other departments to drive innovation and ensure that True's business practices align with their mission of reimagining what good business looks like.

Investment Team

The Leadership Team at True is responsible for setting the strategic direction of the firm, driving investment decisions, and fostering innovative initiatives. Comprising seasoned executives with expertise in investment, innovation, and marketing, this team collaborates to redefine industry standards and ensure that True delivers exceptional value to its consumers and stakeholders.

Leadership Team

This department oversees and coordinates operational activities to ensure efficiency and effectiveness in the organization.

Operations Management

This department oversees regulatory compliance and manages operational functions to ensure organizational effectiveness.

Compliance and Operations

This department provides strategic direction and oversight for the organization's operations and initiatives.

True.

Org chart

Teams

Advisory Services

Investment Team

Leadership Team

Operations Management

Compliance and Operations

Executive Leadership

Offices

True.

Org chart

Teams

Advisory Services

Investment Team

Leadership Team

Operations Management

Compliance and Operations

Executive Leadership

Offices

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