John Lafferty, a proud Geordie from the Newcastle area, currently serves as the Head of Group Talent Acquisition at True Potential LLP, where they support the growth of the company in the financial services industry. With over 15 years of experience, John has pioneered recruitment strategies and employment branding initiatives to attract professionals passionate about wealth management. Previously, John worked as a Senior Recruiter at Nigel Frank International, specializing in freelance MS Dynamics and CRM professionals, and spent five years in agency recruitment focused on finance and tech. Beyond recruitment, John enjoys football, Formula 1, and traveling to experience diverse cultures.
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