With all the stuff you buy you leave traces behind. Your morning coffee, daily T-shirt, or evening lipstick.

Often, natural and social costs are involved. For example, social costs include extremely low wages or unsafe work environment for workers and examples of natural costs are air pollution or water waste. This damage has a price for people and nature, which isn't included in the prices you pay at the store.

At True Price, we are working on our mission of making it possible for you to see and voluntarily pay the true price of your own products. True Price also guides and trains companies towards implementing the true price practice.

True Price

Claire van den Broek

This department oversees the strategic direction and overall management of the organization.

Executive Leadership

This department oversees the planning, execution, and coordination of projects and partnerships to achieve strategic objectives.

Project Management

This department focuses on analyzing and interpreting data to support decision-making processes.

True Price

Org chart

Teams

Executive Leadership

Project Management

Data Analysis

Offices

True Price

Org chart

Teams

Executive Leadership

Project Management

Data Analysis

Offices

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