Mark McLarty

Mark McLarty is an accomplished Director of Ecommerce with extensive experience in the digital merchandising and ecommerce sectors. Currently serving as the Director of Ecommerce at TRUEWERK since July 2025, prior roles include Director of Ecommerce at TRX Training and Cloud9 Esports, Inc. McLarty's career began with GoPro, where responsibilities included Global Lead for Digital Merchandising and Senior Digital Merchandiser. Notably, as Co-Founder of Go Sport-it, McLarty developed a 7-figure online brand, serving over 150,000 customers. Earlier experiences involved positions at FunPlus as a Game Designer, Breaktime Studios as Associate Producer and Game Designer, and a Design Internship at Microsoft. Mark earned a Master's degree in Digital Media from the Centre for Digital Media and holds two Bachelor's degrees in Economics from the Prague University of Economics and Business and the University of Calgary.