Macy Dickson is a Digital Advertising Analyst at TRUth Advertising since June 2021, focusing on consumer behavior analysis, campaign data tracking, and optimizing advertising performance. Previously, Macy served as Director of Apparel and Distributive Logistics and Director of Sisterhood Events for Zeta Tau Alpha Fraternity, where skills in managing budgets and vendor negotiations were honed. Notable earlier roles include Assistant Marketing Manager at Southern Roots Boutique and Gifts, where social media campaigns were executed, and a Marketing and Logistics Intern at Houndstooth Press, which involved significant online engagement boosts. Additionally, Macy contributed as a Published Photojournalist for International Studies Abroad while studying in Florence, Italy. A Bachelor’s degree in Marketing was earned from the University of Arkansas in 2021.
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