Walter Good

Strategic Advisor at Truthset

Walter Good serves as President of PinPoint Research, where responsibilities include corporate strategy, business development, sales, and marketing. With over three decades of experience in B2B growth and 18 years in research and analytics, Walter collaborates with global brands to develop customer experience strategies through innovative voice-driven research. In addition to leadership at PinPoint Research, Walter is a Strategic Advisor at Truthset, focusing on consumer data validation, and serves on the Board of Directors for Spotlight Financial – Bank Trends and Market Rates Insight, where significant acquisitions were accomplished. Previous roles include CEO of Epicenter Marketing Corporation and General Manager at E-Myth Worldwide, along with VP positions in sales and business development at various technology and software firms. Walter holds a B.A. and an MBA from San Diego State University.

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