Natasha Piper is a seasoned professional in customer insights and market research, currently serving as a Senior Customer Insights Advisor and Head of Group Customer Insights Advisory at Tryg since October 2017, following a role as Global Customer Insights Manager at Maersk Line. Natasha's expertise encompasses embedding customer insights into organizational strategy, enhancing customer experiences, and developing effective marketing communications. Previously, Natasha held positions at Lantmännen Unibake as Product Manager, focusing on business development and marketing planning, and at The Nielsen Company, where responsibilities included conducting market research and consulting for various industries. Natasha's career began at Alm. Brand, contributing to cross-functional projects in sales force development. Educational qualifications include an MSc in Strategic Brand Management and Market Communication and a BSc in Economics and Business Administration from Copenhagen Business School.
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