David Perrine is a Senior Consultant at TTEC Digital, specializing in B2C strategic marketing and analytics for Chevrolet, leveraging over 25 years of experience in analytics consulting. In this role, they lead CRM campaign development and collaborate with cross-functional teams to optimize integrated measurement strategies. Prior to this, they served as Marketing Intelligence Manager at Valassis Marketing Solutions, where they directed media and promotion analytics and conducted survey research for various high-profile clients. David is currently pursuing a Bachelor of Business Administration in Marketing at the University of Michigan-Dearborn.
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