Barbara Hollinger

Barbara Hollinger is a seasoned professional with extensive experience in technical acquisition, sales enablement, and business development across multiple industries, including automotive and connected mobility. Currently serving as Senior Technical Acquisition Manager at TTTech Auto since January 2023, Barbara has held previous roles such as Account Executive at IBM iX DACH and Director of Sales Enablement at Kapsch TrafficCom AG, where responsibilities included driving market strategy and facilitating international sales efforts. With a strong educational background, including a Master of Science in Economics and Strategy from Imperial College London and various certifications, Barbara also has experience in financial management, corporate governance, and project management. Notably, Barbara has contributed to diversity and inclusion initiatives and possesses multilingual skills, enhancing communication in diverse environments.