John Lam

John Lam is an accomplished professional with extensive experience in cultural entrepreneurship and design strategy. As Co-Founder of the Culture Licensing Network, John leads a global cooperative focused on empowering cultural entrepreneurs. John also serves as a Representative for Europe at ARTiSTORY and is a Co-Founder and Design Strategist at State of Culture. Additionally, John's academic engagements include roles as a Research Associate at the Technical University of Munich and a Lecturer at Hochschule Macromedia. In collaboration with Dr. Amer Bitar, John is a co-author of the upcoming book "The Authenticity Formula: Cultivating Brand Integrity in Global Markets," exploring the intersection of global branding and local cultural insights. John's previous leadership role as Director of Workplace Strategy & Consulting at JLL further complements a diverse educational background, including a PhD in Workplace Strategy and Organizational Culture from the Technical University of Munich.