Celeste Roque currently serves as the Director of Social at Tubi since October 2024, following a role as Account Director at TBWA\Media Arts Lab from November 2020 to October 2024, where responsibilities included managing social media for Fitness+, Apple TV+, and Apple Pay. Prior experience at VaynerMedia from September 2011 to November 2020 involved leading social campaign planning and execution for major events, including the 2019 E! People’s Choice Awards, as well as innovative activations for E! shows. Celeste's extensive background also includes various positions at VaynerMedia, overseeing social media efforts for clients such as TBS and Unilever brands, and an early career in social media design and community management at Success Advertising and Green Mountain Coffee Roasters. Academic credentials include a Bachelor of Arts in Journalism and Media Studies/Psychology from Rutgers University, obtained in 2011.
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