Başak Erden

Başak Erden is a seasoned marketing professional with 19 years of experience, including 12 years in telecommunications. Currently serving as the Associate Director at Turkcell, Başak has established long-term brand and communication strategies and managed significant marketing campaigns. Throughout their career, Başak has demonstrated expertise in product marketing, loyalty program management, and agency management. They hold a degree in Business Administration from Bilkent University, as well as certifications in coaching and organizational relationship systems.