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Liat Hackmann

Head Of Content & Social at Turning Point Brands

Liat Hackmann has a diverse range of work experience in media and marketing. Liat started their career as an intern at The Ellen DeGeneres Show, where they rotated through various departments and gained valuable experience in production, digital media, celebrity research, and audience management. Liat then interned at FX Networks, where they were involved in media relations, maintaining records, producing reports, and providing administrative support. Liat also interned at Universal Cable Productions, contributing to the development of scripted programs.

After their internships, Liat worked as a producer/reporter at CalTV and as an alternative programming intern at Fox Broadcasting Company. Liat then joined Roku Inc. as an associate producer for the show "Floored," where they collaborated with the production team and managed contestant schedules.

Liat's next role was as a marketing assistant and TikTok manager at Game Show Network, where they grew the TikTok account and worked closely with talent to create engaging content. Liat also supported top executives and attended meetings for development workshops and marketing partnerships.

Prior to their current position, Liat worked as a social media manager at YourMomCares, where they managed social media platforms and campaigns.

Currently, Liat is the social media and influencer marketing manager for Zig-Zag & Clipper US at Turning Point Brands, Inc. In this role, they oversee all aspects of digital content, social media presence, and influencer marketing for the brands. Liat also directs brand photo shoots and executes influencer marketing campaigns to increase brand awareness.

Overall, Liat Hackmann has developed a strong background in social media, marketing, production, and media relations through their diverse range of experiences in the industry.

Liat Hackmann began their education at Beverly Hills High School, where they attended from 2010 to 2014. After completing their high school education, they went on to pursue a Bachelor's degree in Media Studies at the University of California, Berkeley. Liat studied at Berkeley from 2016 to 2018, earning their degree in Media Studies.

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