Sirley C.

Sirley C. serves as the Regional Marketing Manager for Turnitin, overseeing go-to-market strategies for higher education across North America and the Australia/New Zealand/Hong Kong regions since May 2024. Prior experience includes leading marketing efforts as the Head of Marketing at Element451, where strategies for brand awareness and audience growth were developed across various digital platforms. Sirley C. has also held positions as a Senior Digital Writer and Producer, and Marketing Strategist at Fresno Pacific University, focusing on enrollment marketing and content development. Early career roles include Communications Director at Fresno Filmworks, Film Director at Agape Creative Studios, and an Executive Assistant position at David Shapira and Associates. Sirley C. holds a Master of Arts in Strategic and Organizational Leadership and a Bachelor of Arts in Communication, with further education in Cinematography and Film/Video Production.