Payal C.

Payal C. is an experienced marketing professional specializing in influencer marketing and social media strategy. Currently serving as the Influencer Marketing Manager at TVA group since July 2024, Payal previously led social media strategy at YOSO Media and streamlined creative processes at Marico Limited as a Senior Associate in Content. Payal's career began at InVideo, where responsibilities included managing multiple social media channels and content marketing, alongside earlier roles in content writing and customer relations. Payal holds a B.Vocational Degree in Journalism from the Tata Institute of Social Sciences.