Jim Hetzel

Jim Hetzel is a seasoned professional in airline retailing and payments, currently serving as the Vice President of Product Innovation and Strategy at TWAI, where they focus on market penetration and revenue growth for airline and travel company customers. They have held key leadership roles at prominent organizations such as Cirium, where they advanced through various positions including VP of Aviation & Distribution, and Oracle, where they began their career as a Consultant/Project Manager. With a wealth of experience spanning over three decades, Jim has a proven track record in product management, marketing, and business development across the aviation industry.