Felipe G.

Felipe G. serves as a Senior Creative Strategist at Twitch, beginning in November 2023, focusing on connecting brands with streamers and communities through the Brand Partnership Studio team. With extensive experience in strategic planning and direction, Felipe previously held the title of Strategy Director at Wieden + Kennedy, leading communication strategy for Nike and Uber in Brazil, and also directed strategy at DDB for major brands like Banco BV and Natura. As a co-founder of SelfStrategy, Felipe emphasized career development for strategists. Educational qualifications include an MBA in Business Analytics and Big Data from FGV - Fundação Getulio Vargas and a Bachelor's degree in Communication and Media Studies from Faculdade Cásper Líbero. Felipe has contributed to various prestigious organizations, including R/GA, Talent Marcel, and Leo Burnett, showcasing a diverse background in the advertising and marketing industry.