Matthew Cook

Matthew Cook is a seasoned professional in the sports and business development sectors, currently serving as the Global Sales Lead at Arsenal F.C. since April 2023. With extensive experience as Partnerships Lead in Rights Management at Two Circles since May 2021, Cook has collaborated with top rights holders in global sports to create innovative partnerships. Previous roles include Commercial Partnerships with Emirates Great Britain SailGP Team and VP of Business Development at Smartcoach, where expertise in data-driven insights was honed. Cook also held the position of Managing Director at Match Day Media and was recognized as a Sport Industry NextGen Leader in 2018. Early career highlights include Business Development Lead for Hudl and founder of Grass Root Goals, alongside a progression from Business Development Manager to Head of Department at JCDecaux. Cook's educational background includes a Bachelor of Arts in French & Italian from the University of Leeds.