Florian Schimpe is an experienced professional in data analytics and digital marketing, currently serving as the Director of Data & Analytics at TWT Group since November 2023. Previously held positions include Teamlead Digital Analytics at TWT Growth and Data Analytics Consultant at TWT Growth, where responsibilities involved consulting, KPI framework development, and customer journey analysis. Earlier experience includes roles as SEA Manager at FOM Hochschule für Oekonomie & Management, Media Activation Manager and Campaign Manager at Artefact, and SEA Referent at atraveo GmbH | TUI GROUP. Florian Schimpe's educational background includes a degree from Bergische Universität Wuppertal, with a notable grade of 2.0.
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