Tyredating
Alexandra Burtin is a Digital Project Manager at Tyredating since February 2024, where focus is placed on optimizing online tire sales strategies for garages and auto centers. Previously, Alexandra served as an E-commerce | e-Activation Manager at Groupe SEB, managing client relations and annual strategy development. Experience also includes a role as Bras Droit DG e-commerce at Onatera, where responsibilities encompassed launching international e-commerce initiatives and overseeing e-merchandising. Alexandra's career began with an Assistante Marketing Digital position at Numberly, managing digital marketing strategies for notable clients. Educational background includes a recent degree from NEOMA Business School and international studies at UIBE and ESG UQAM.
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Tyredating
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Tyredating is a provider of vertical e-retail solutions dedicated to tire and automotive services.Tyredating has been a major player in the online tire and auto services business. At a time when 75% of tire buyers consult online tire sites before purchasing , assembly centers must ensure their multifarious omnipresence on the internet: e-shop,marketplace, comparator.Tyredating offers vertical e-retail solutions dedicated to garages , car centers and specialized traders to capture internet traffic and redirect it to the physical network in order to make sales in stores and increase their turnover.From the web service platform to web marketing and customer service, Tyredating embraces all aspects of e-retail operations to make the meeting of the tire and digital a rendezvous winner.