Carmi Heyman has a diverse background in marketing, research, and client management, with experience in various industries including retail, hospitality, and education. Beginning with an internship at KPMG where methodologies were studied and market research conducted, Carmi progressed through roles as a Research Analyst and Marketing Intern at Starbucks. Further roles included Digital Client Lead at IMPACT BBDO, Social Media Executive at This is Crowd, and Country Lead and Marketing Manager at Crowd, where strategic marketing directions were provided for local and global brands. Currently, Carmi leads marketing initiatives for Uber’s Grocery & Retail vertical, focusing on account acquisition and engagement strategies. Educational credentials include a Bachelor of Commerce with a specialization in Law from the University of Pretoria, a Professional Diploma in Digital Marketing, and a Mini MBA in Marketing.
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