Franziska Walter

Franziska Walter is an accomplished marketing professional with extensive experience in leading teams and driving brand growth across various industries. Currently serving as Director of Marketing for Uber and Uber Eats in the DACH region and the Netherlands since December 2018, Franziska has previously held roles as Head of Marketing for Uber in the DACH region, focusing on integrated campaigns, demand growth, and diversity and inclusion initiatives. Prior to Uber, Franziska spent a decade at The Coca-Cola Company, where significant contributions included building the "Honest" brand across 14 Western European countries, leading the hydration and innovations portfolio, and managing flagship brands such as Coca-Cola. Education includes a Bachelor of Arts in International Studies of Global Management from the School of Applied Science, Bremen.