Jiwon L.

Jiwon L. has significant experience in marketing, particularly in the mobility and delivery sectors. Currently, Jiwon serves as the Head of Marketing for Japan Mobility at Uber, overseeing various initiatives including marketing strategies for mobility and safety, as well as social impact efforts. Previous roles at Uber included Deputy Head of Marketing for Taiwan Delivery and multiple senior marketing positions focused on user acquisition and product marketing across Japan and Korea. Prior to joining Uber, Jiwon worked at Philip Morris International, advancing from Brand Executive to Brand Manager, where responsibilities included brand strategy and product development. Early career experience includes a role as a Barista at Starbucks and an Advertising Intern at STAIN NYC. Jiwon holds a BA in Advertising & Public Relations from Ewha Womans University and a BA in Public Relations from West Virginia Wesleyan College.