Samira Rahimi

Samira Rahimi is an accomplished design professional currently serving as the Head of Design System at Uber since February 2024. Prior to this role, Samira dedicated nearly eight years at Microsoft, where significant contributions were made as Design Lead for the Fluent AI (Copilot experience) Design System and the Fluent Design System, along with work in brand strategy for productivity tools aimed at frontline workers. Experience also includes serving as Art Director at Iconologic, developing branding strategies for major clients like Coca-Cola Co. and Visa Inc., and founding a design house, Scissors, that notably aided startups including Narin Tech in becoming key service providers in Iran's banking sector. Samira's early career includes a role at the Institute for the Intellectual Development of Children and Young Adults (IIDCYA) as a designer and instructor. Educational qualifications include a Master of Fine Arts in Motion Media Design from Savannah College of Art and Design and a Bachelor of Fine Arts in Graphic Design from the University of Tehran.