Wenbin Wu is an Applied Scientist at Uber, where they focus on paid marketing measurement and optimization. Previously, they served as an Applied Scientist II at Uber and as the Lead Data Scientist at Hulu, where they built complex models to measure marketing impacts and optimize budget allocations. Wenbin also interned as an Economist at Amazon, exploring customer segmentation and maintaining forecast models. They earned a PhD from Texas A&M University in 2019.
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