Ubisoft
James Shilkret is an experienced professional in the esports and marketing sectors, currently serving as the Associate Director of Esports North America at Ubisoft since January 2023, focusing on participation growth through competitive gaming programs. Prior to this role, James was the Director of Marketing, Partnerships and Integrated Campaigns at Nerd Street, where comprehensive marketing strategies were developed for competitive esports circuits. James also held the position of Global Manager of Events at Activision Blizzard, creating global live event engagements for esports leagues. Earlier career positions include Brand Integration Supervisor at Saatchi & Saatchi, where sports and lifestyle programs for Toyota were managed, and Director of Operations & Event Presentation for the LA Galaxy soccer club, overseeing team logistics and digital marketing. James began a career in the entertainment industry as an Agent Assistant at APA Agency and completed an internship at Geffen Records. Educational credentials include a BS in Marketing from Arizona State University and an MA in Sport Management from the University of San Francisco.
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