Cecilia Perversi is an accomplished marketing and social media professional with extensive experience in corporate communications and digital strategy. Currently serving as the Lead Corporate Social Media Group Executive and Global Social Media Head for UBS Asset Management since February 2018, Cecilia oversees the global social media team, managing strategic initiatives, campaign deployment, and content dissemination. In addition to social media responsibilities, Cecilia leads a top priority global digital marketing campaign aimed at enhancing brand awareness. Prior roles include Digital Marketing and Social Media Manager at UBS, Co-Chair and Founder of the Young Professionals Network in Switzerland, and Marketing Consultant at Evernote. Cecilia holds a Master’s degree in Marketing, Services, and Communication from the University of St.Gallen, alongside a Bachelor's degree in Economics and Business Management from Università Bocconi and a summer program at the University of Oxford.
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