Daniel Grötsch is a seasoned expert in marketing automation and Adobe Experience Management with over a decade of experience in the finance sector. As the Head of Marketing Automation at UBS, they lead an interdisciplinary team focused on creating data-driven, scalable campaign solutions to enhance customer and business value. Currently, Daniel is pursuing an Executive MBA at OST, concentrating on strategic management and digital transformation. Their professional journey includes roles such as IT Consultant and Crossfit Coach, emphasizing a commitment to team culture and continuous improvement. Daniel is dedicated to developing technology-driven solutions that simplify processes and deliver measurable results.
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