Seraina Frey

Seraina Frey is the Head of Asset Management Technology at UBS, where they lead a global and diverse team focused on technology strategy and agile transformation. Since joining UBS in 2006, Seraina has held various leadership roles, including Head of Shared Services Operations and Chief of Staff to the Group Executive Board. Prior to UBS, they worked as an auditor at Price Waterhouse Coopers. Seraina holds a Bachelor's degree in International Management from the University of Applied Sciences Northwestern Switzerland and has served on several boards, enhancing their leadership skills and strategic understanding.