Joanna Smith

Global Head Of Marketing & Communications at UBT

Joanna Smith has held various roles in marketing, communications, and event management throughout their career. Joanna started as a Reporter/Producer at Sky Sport/Fastrax TV in 2003 and later became a Communications & Marketing Manager at Lincolnshire Police. In 2005, they worked as a Regional Development Officer at the British Horse Society. From 2007 to 2009, they served as a Brand Manager at the New Zealand Wine Centre and then as an Event & Promotions Manager at the Hastings City Business Association from 2009 to 2011. Joanna then transitioned to working in the equestrian industry, first as a Para-Equestrian Sport Manager and later as the Director of Show Jumping at Equestrian Sports New Zealand. Joanna gained experience in media as the Director of JHS Media and moved on to a marketing and communications role at ABB. Most recently, they have been working at UBT, first as a Marketing Executive, then as the Head Of Marketing for Australia and New Zealand, and currently holds the position of Global Head of Marketing.

Joanna Smith's education history includes a Bachelor's Degree in Journalism from the University of Central Lancashire. Joanna obtained this degree, but the specific start and end year are not provided. Additionally, Joanna has obtained a certification as a CIM MCIM Member from CIM | The Chartered Institute of Marketing in July 2022. It is also mentioned that they have a Public Relations & Marketing Certificate of South Africa, but no information is given about the institution or the specific date of obtaining this certification.

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Timeline

  • Global Head Of Marketing & Communications

    June 1, 2016 - present

  • Global Head Of Marketing

    June, 2017

  • Head Of Marketing Australia And New Zealand

    February, 2017

  • Marketing Executive

    July, 2016