Mike Adams

Mike Adams is a seasoned professional with extensive experience in strategic marketing and consultancy within various sectors, including higher education, financial services, and technology. Currently serving as Principal Insight Consultant at UCAS since August 2018, Mike develops and delivers consultancy services while providing insight-led strategies for higher education providers. Prior to this role, Mike was a Self-employed Strategic Marketing Consultant and held positions such as Principal Consultant at Ntegra, Owner/Managing Director at Red Ark Marketing Limited, and Development Director at several agencies. Mike's educational background includes a Bachelor of Arts in Graphic Design from the University of the West of England and a qualification from the Chartered Institute of Marketing.