Amabel Lim

Amabel Lim is a Digital Marketing Specialist with extensive experience in the digital, ad tech, and martech industries. They have held roles such as Activation Executive at Resolution Digital and Platform Services Specialist at Nexxen, consistently showcasing strong stakeholder management and campaign execution skills. As the founder of Carpe Vitam Beauty, Amabel started an e-commerce business during the COVID-19 lockdown, leveraging their marketing expertise. Currently, they serve as a Digital Marketing Program Manager at UKG while pursuing further education in business administration and Mandarin. Amabel’s background includes a Bachelor of Business (Marketing) from Monash University and a diverse range of platform experience encompassing SEM, paid social marketing, and programmatic advertising.