Alison Booth is an International Digital Marketer with over a decade of experience in both Paid and Organic Marketing. They currently serve as a Paid Media Account Director at UM Birmingham, focusing on developing digital marketing strategies for e-commerce and B2B brands. Their previous roles include Paid Search Strategist at ClickThrough Marketing and Paid Performance Specialist at Reech, where they designed and implemented effective lead generation and e-commerce strategies. Alison holds a degree in Languages for Business and a CIM Professional Diploma in Marketing from the University of Wolverhampton.
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