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Steven Liu

Vice President, Sales Of Europe & Japan at UMC

Steven Liu currently serves as Vice President of Sales for Europe & Japan and Vice President of Corporate Marketing at United Microelectronics Corporation, where responsibilities include redefining growth strategies, improving decision-making processes, and enhancing cross-departmental workflow. Previous experience includes roles as Associate Partner at McKinsey & Company, where expertise focused on corporate strategy and operational excellence for global tech and semiconductor clients, and Corporate Vice President & General Manager at AMD, leading significant market strategy and partnerships. Additionally, experience at Samsung Electronics involved managing major accounts with significant revenue generation, while earlier positions at HGST, IBM, and TSMC encompassed sales management and process integration roles. Steven Liu holds a Master of Engineering in Electrical and Electronics Engineering from the University of Southern California and a Bachelor's degree in Electro-Physics from National Chiao Tung University.

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