Allison Focella is a forward-thinking Vice President of Integrated Strategy with over 12 years of experience in shaping brand, digital, social, content, and experiential strategies across diverse verticals. Currently serving at Influential, they have previously held key roles at UM Worldwide, MEC, Wavemaker, and imre, showcasing expertise in transforming insights into impactful marketing campaigns. With a Bachelor of Arts in Communications from Loyola University Maryland, Allison has received multiple awards, including Gold and Silver Creative Data Lions at the Cannes International Festival of Creativity. Known for their collaborative leadership and detail-oriented approach, they continue to excel in delivering high-impact campaigns that align with business objectives.
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