Landis Current is an experienced marketing professional currently serving as Manager of Performance Media and Measurement at UM Worldwide since February 2023, after previous roles as a Senior Analyst in the same department. Landis specializes in cross-platform audience strategies for programmatic and paid social campaigns, working with notable client Kenvue and brands such as Zyrtec and Tylenol. Additionally, Landis is a member of the Young Executive Committee at Landis Runs It. Previous experience includes digital marketing roles at G&S Business Communications, where assistance was provided in campaign strategy and content performance analysis across various industries. Landis has also owned a clothing brand, implemented social media strategies for local businesses, interned at Transform GSO and the University of North Carolina at Greensboro, and coordinated marketing efforts at Chick-fil-A. Landis holds a degree in Marketing and Communications from the University of North Carolina at Greensboro.
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