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Yenney Curbelo

Head of Retention Marketing at Underlining

Yenney Curbelo has a diverse work experience spanning over several roles and companies.

In 2011, Yenney started their career at Co.Exist Nutrition/22 Days Nutrition, where they worked as a Marketing Assistant. Their responsibilities included coordinating events and trade shows, creating sales and revenue reports, assisting with graphic design, managing product inventory, and handling communications with manufacturers. Yenney also worked on Amazon, business reporting, and FB/FBM operations. This role lasted until October 2014.

From November 2014 to December 2019, Yenney took on the role of Project Manager at Co.Exist Nutrition/22 Days Nutrition. In this position, they managed email marketing campaigns using Klaviyo, handled social media planning and management on platforms like Instagram, Facebook, Twitter, and Pinterest, oversaw influencer and brand ambassador campaigns, assisted in product development, and managed AMS and FB/IG campaigns.

In December 2021, Yenney joined Darkroom as a Senior Retention Marketing Manager. Yenney was responsible for developing and implementing strategies to retain customers and increase their engagement. Their role at Darkroom ended in September 2022.

Currently, Yenney is working at Underlining as the Head of Retention Marketing, a position they assumed in September 2022. Further details about their current role are not provided.

Yenney Curbelo completed their Masters of Science in Marketing focused on Digital Strategy, Branding, and Analytics at Florida International University from 2019 to 2020. Prior to that, they pursued a degree in Biology, General at the same institution, although the specific dates are not provided. In terms of additional certifications, Yenney obtained the Hubspot Marketing Software Certification from HubSpot in November 2019. Yenney also obtained the Email Marketing Certification from HubSpot in October 2019. Additionally, Yenney holds the Google Ads Video Certification obtained in September 2019 and the Google Ads Fundamentals Certification obtained in August 2019.

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