Daniela Florio

Daniela Florio's work experience includes a role as the Executive Director of Product Marketing at Understood, where they focus on user acquisition, engagement, and retention through product marketing management, email marketing, and paid media. Prior to this, they were the Head of Performance and Product Marketing at Foursquare. Daniela also served as the Senior Director and Director of Product Marketing at Integral Ad Science, the Insights Director at SheKnows, and the Sr. Insights Strategist and Sr. Digital Analyst at Undertone. Daniela began their career as a Practice Associate in the Partner Tax Group at McKinsey & Company and later worked as a Business Development Manager at MSC Mediterranean Shipping Co. S.A.

Daniela Florio's education history includes an MBA degree from Fordham Gabelli School of Business, with a focus on Marketing, Communications, and New Media Management. Daniela also holds a BA degree from Binghamton University, where they studied Economics and PPL (Philosophy, Politics & Law). Prior to their university education, Daniela attended Bronx High School of Science. In addition to their degrees, they have obtained the Pragmatic Marketing Certified Level III (PMC-III) certification from Pragmatic Marketing.