Daniela M. is a product management engineer with over six years of experience in business analysis and product strategy. At TOTVS, Daniela served as an analyst, optimizing sales channels and enhancing franchise management, and played a key role in developing the company's first loyalty program. Daniela has contributed significantly to various projects, including automating processes and improving operational efficiency. Currently, Daniela is a product specialist at Unidas, focusing on expanding the car subscription service and transforming operations from manual to digital. Daniela is pursuing an MBA in Business Management with a focus on Technology and Digital Transformation at FIA Business School.
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