Mark Hodson

Mark Hodson is a seasoned marketing executive with extensive experience across various industries, currently serving as VP Marketing at UNiDAYS since January 2023, where global B2C and B2B marketing initiatives are led for the world’s largest Student Affinity Network. Prior roles include Chief Marketing Officer at SignalCX and interim CMO at StoryTerrace, where growth strategies were successfully executed. Additional experience includes significant roles at Howsy, Haymarket Media Group, and interim consultancy positions for notable organizations such as LW Theatres and House of Fraser. Mark's career reflects a strong focus on digital transformation, brand management, and performance marketing, with proven results in driving acquisition growth and innovation in marketing strategies. Mark holds an MA in Economics from The University of Edinburgh.