Samantha Benjamin currently serves as Senior Director of Growth at Unity, overseeing Growth functions at Supersonic, including Product Monetization and User Acquisition. In this role, Samantha leads cross-functional teams to enhance game performance and drive business impact. Samantha's tenure at Supersonic includes previous positions as Director of Growth & LiveOps and Director of Growth & Product Monetization. Prior to Unity, Samantha worked at ironSource as Sr. Strategic Partnerships Manager and Growth Partnership Manager, focusing on user acquisition and monetization strategies. Samantha's earlier career featured leadership roles at Dalumi Group and Clixie, as well as account management positions at Third Planet Software, and experience as a soldier in the Israeli Air Force. Samantha holds a Bachelor's Degree in Business Administration with a specialization in Marketing from Reichman University.
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