Vivek Ganotra

Vivek Ganotra is the CEO of THG Ingenuity, a division of the THG group, where they lead a global technology business providing essential commerce capabilities to leading consumer brands. With 27 years of experience in digital commerce, Vivek has previously held significant roles at British American Tobacco and Salesforce, where they drove digital transformation initiatives. In addition to their current role, they serve as a co-founder of SentiSum and are involved with multiple advisory boards and governance positions, including at De Montfort University and Wycombe Abbey. Vivek's career has spanned various international locations, emphasizing a commitment to innovation and personal growth across diverse cultures.