Up Paint™ is the world’s first upcycled paint company, specializing in sustainable, earth-kind paint at scale. We provide premium upcycled latex paint through our retail partners and direct-to-consumer through our website, uppaint.com. 

We set out to reengineer the way paint is made and distributed and, in the process, believe we can revolutionize an industry. Through our proprietary Evergood Upcycled Paint Technology™, we are able to rescue, reformulate and retail paint at a fraction of the price of traditional brands, diverting it all from landfills. Our goal is to rescue 25 million gallons of paint by the end of 2025.

Up Paint

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