Ashley Benison

Ashley Benison has a diverse range of work experience in marketing and communications roles. Ashley is currently the Head of Growth at Updraft, a position they have held since June 2021. Prior to that, they were the Senior Product Marketing Manager at Updraft from April 2020 to June 2021.

Before joining Updraft, Ashley worked at Sketch as a Brand & Product Marketing Manager from January 2015 to March 2019. In this role, they were responsible for leading consumer-focused messaging for financial property tech start-up, Patch Property. Ashley played a key role in redefining how the brand communicated and grew with its customers.

From September 2013 to January 2015, Ashley worked as a Marketing Communications Specialist at bwin.party digital entertainment. Ashley developed impactful marketing communications for internationally recognized brands such as partypoker, bwin sports, and World Poker Tour. Ashley also collaborated with cross-department teams, managed project timelines, and won the "2020 Bwin Future Competition."

Ashley's experience also includes working as a Marketing and Partnerships Manager at Plingoo Media from April 2012 to September 2013. In this role, they drove early-stage growth for the B2B mobile-marketing company, sourced potential partners, managed the sales pipeline, and closed deals with clients such as Hilton and London Zoo.

Ashley began their career as a Marketing Executive at Crossfit Bath from January 2010 to April 2012. In this role, they aligned brand messaging, implemented a local marketing strategy, and recruited new members through word of mouth and thought-leadership content.

Overall, Ashley Benison has demonstrated expertise in growth, product marketing, brand communications, and marketing communications throughout their career.

Ashley Benison attended The John of Gaunt School from 2003 to 2005, where they pursued their A Levels in English Language, Sociology, and Psychology. Afterward, they enrolled at Solent University from 2008 to 2011, where they pursued a degree in Advertising with a focus on Digital Marketing.