Fernanda Poloni Blasque

Fernanda Poloni Blasque is an accomplished professional with extensive experience in communication and marketing across various sectors. Currently serving as the Gerente de comunicação at UPL since January 2022, Fernanda leads corporate communication, focusing on ESG initiatives, social projects, and managing social media and events in the agricultural sector. Prior roles include Licensing Partner at Marisol SA, where Fernanda developed products and managed non-textile categories, and experience with General Motors and Chevrolet in brand licensing across South America, achieving significant growth in multiple markets. Previous tenure includes strategic marketing leadership at ACDelco and Pirelli Pneus, complemented by an educational foundation in Business Administration, Marketing, and Product Management from prestigious institutions.